Attributes are characteristics or qualities that give information about a product. For example, size, color, or gender. A filter attribute is a way of letting website visitors search an affiliate store by these specific attributes. 

Attributes play a key role in a successful affiliate website as attributes are responsible for how products are organized on an affiliate store. Attributes also influence how easily website visitors can find and click products.  If you want to learn more about attributes, such as product attributes, click here.

One of the most useful Filter Attributes is the Sale Status Filter Attribute. This allows website visitors easily filter all products based on their sale status.   

Add a Sale Status Filter Attribute

Using Datafeedr, a Sale Status Filter Attribute can easily be added. Depending on your personal preference, this filter attribute can be listed as  "Sale Status" or "On Sale" or "Promotion." By adding this filter, website visitors can see exactly which products are and are not on sale.  To learn how to add a Sale Status Filter Attribute, click here.   

Sale Status Filter Attribute Benefits

Filter attributes offer numerous benefits that can drive clicks, conversions and revenue. A Sale Status Filter Attribute offers additional benefits for website visitors: 

1. Website visitors can find products faster and easier: By offering a Sale Status Filter Attribute, website visitors no longer have to do the work of searching through an affiliate store to find the products they want. The Sale Status Filter Attribute instantly narrows down the search for website visitors by showing them all products on sale in one click.
2. Website visitors find the best deals: If a website visitor is looking for products with great deals, why not help them find it?  The Sale Status Filter Attribute makes sure website visitors are shown the latest and greatest deals. 
3. Website visitors have a better user experience: The Sale Status Filter Attribute helps ensure website visitors are able to customize their experience on an affiliate store to find the products they want. 

Of course, a Sale Status Filter Attribute offers benefits to you, the publisher, as well!  This is a feature that allows you to stand out from competitors, meet the needs of your website visitors, and help influence website visitors to keep returning to your website.